annual xmas contest

The annual Core Group Christmas contest promotion was sent out to clients and potential clients. The contest changed every year but was always a fun and playful holiday theme.  The contest was a collaborative effort of the Core Group team, art directors, management, retouchers, and illustrators. This promotion gained notoriety over the years with clients and always had a great response from participants. Three of five contests are shown here, click below to see details about each.

1/1

The object of the contest was for the participants to guess which celebrity was retouched into the image and if they guessed correctly they would receive a prize. The contest was sent out as an email blast close to the holidays, it consisted of multiple parts; a teaser, the contest challenge, a reminder, clues, details, rules, the contest webpage, the contest answers, the winners notification, and a holiday card with the prizes. 

Crack This!

Nutcrackers

The Nutcracker Christmas Contest was created in 2016 as a promotion for the Core Group, a boutique creative studio specializing in retouching and illustration.

Responsible for concept creation, project management, distribution of work, finding stock and source imagery, art direction, retouching select imagery, designing layouts for the various contest portions (challenge, clues, answers, winner notification), copy collaboration and editing, and distribution to participants.

Elf on a Shelf...

holiday elves

The Elf Christmas Contest was created in 2018 as a holiday promotion for the Core Group, a boutique creative studio specializing in retouching and illustration.

Responsible for concept creation, project management, distribution of work, finding stock and source imagery, art direction, retouching select imagery, designing layouts for the various contest portions (teaser, challenge, clues, reminder, answers, winner notification), copy collaboration and editing, and distribution to participants.

whoville WHO?

merry grinchmas

The Grinch Christmas Contest was created in 2017 as a promotion for the Core Group, a boutique creative studio specializing in retouching and illustration.

Responsible for concept creation, project management, distribution of work, finding stock and source imagery, art direction, retouching select imagery, designing layouts for the various contest portions (teaser, challenge, clues, answers, winner notification), copy collaboration and editing, and distribution to participants.

(natalie jean)